informational motion graphic short
e-waste is a short motion graphic video with illustrated facts and statistics that bring awareness to the sustainability issue of electronic waste.
Tools:
AfterEffects
Illustrator
AfterEffects
Illustrator
e-waste from Ana Petraglia on Vimeo.
Background
Electronics often have a planned or percieved obscelence which leads to a large amount of toxic waste. I wanted to challenge the consumer culture notion that tricks us into thinking we need to buy a new phone or a new computer the moment something breaks, or when a new and “better” product is released. This video serves as a reminder that principles of reduce, reuse, and recycle (and repair!) also apply to electronic devices, not just everyday waste.
Electronics often have a planned or percieved obscelence which leads to a large amount of toxic waste. I wanted to challenge the consumer culture notion that tricks us into thinking we need to buy a new phone or a new computer the moment something breaks, or when a new and “better” product is released. This video serves as a reminder that principles of reduce, reuse, and recycle (and repair!) also apply to electronic devices, not just everyday waste.
Still Frames
Graphic Identity
Style Frames
Graphic Standard
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